<img height="1" width="1" style="display:none" alt="" src="https://www.facebook.com/tr?id=367542720414923&amp;ev=PageView&amp;noscript=1">

Chief Data & Analytics Officers, Germany

5-6 May 2020 | Berlin, Germany

Download the Agenda

Agenda:

Main Conference Day 1 - 5th May
08:00

Registration & Coffee in the Networking Area

Registration & Coffee in the Networking Area

May 5 | 08:00 - 09:00

Speaking:

09:00

Chair’s Opening Remarks

Chair’s Opening Remarks

May 5 | 09:00 - 09:15

Speaking:

09:15

Keynote Presentation: Prepare for Impact! Delivering Business Value from Data & Analytics

  • The key to leveraging data to have meaningful impact on the wider organisation, and ensuring the value of Data & Analytics is communicated across your business and German society?
  • Changing perceptions – Shifting the data function from a perceived cost-centre to an essential profit-centre
  • Generating re-investment funds and reaping the financial benefits of successfully delivered projects for your function

Keynote Presentation: Prepare for Impact! Delivering Business Value from Data & Analytics

May 5 | 09:15 - 09:40

  • The key to leveraging data to have meaningful impact on the wider organisation, and ensuring the value of Data & Analytics is communicated across your business and German society?
  • Changing perceptions – Shifting the data function from a perceived cost-centre to an essential profit-centre
  • Generating re-investment funds and reaping the financial benefits of successfully delivered projects for your function

Speaking:

09:40

Keynote Presentation: Realizing Organisational Change Through Strategic Leadership

  • Creating the case for change - convincing senior executives of the importance of Data & Analytics
  • Leveraging previous successes and case studies to help promote change, whilst also managing expectations
  • Ensuring change is permanent - Overcoming resistance and embedding the transition

Keynote Presentation: Realizing Organisational Change Through Strategic Leadership

May 5 | 09:40 - 10:05

  • Creating the case for change - convincing senior executives of the importance of Data & Analytics
  • Leveraging previous successes and case studies to help promote change, whilst also managing expectations
  • Ensuring change is permanent - Overcoming resistance and embedding the transition

Speaking:

10:05

Panel Discussion: The Data Leader Journey - Building a Long Term Data Strategy

  • Exploring how Germany’s Data and Analytics leaders need to evolve to survive, thrive and succeed in Europe’s largest economy in the 2020s
  • What methods should be used to develop your strategic approach to data & analytics in the coming years?
  • Responding to changes - remaining flexible and adapting to the needs, priorities and goals of the wider business
  • How can we ensure that we are best positioned to successfully tackle future challenges and exploit upcoming opportunities? What new regulations might we see from a Federal and European level?

Panel Discussion: The Data Leader Journey - Building a Long Term Data Strategy

May 5 | 10:05 - 10:45

  • Exploring how Germany’s Data and Analytics leaders need to evolve to survive, thrive and succeed in Europe’s largest economy in the 2020s
  • What methods should be used to develop your strategic approach to data & analytics in the coming years?
  • Responding to changes - remaining flexible and adapting to the needs, priorities and goals of the wider business
  • How can we ensure that we are best positioned to successfully tackle future challenges and exploit upcoming opportunities? What new regulations might we see from a Federal and European level?

Speaking:

10:45

Morning Coffee in the Networking Area

Morning Coffee in the Networking Area

May 5 | 10:45 - 11:15

Speaking:

11:15

Keynote Presentation: Getting Smart about Artificial Intelligence in the Fourth Industrial Revolution

  • Defining the state of the possible – how mature are AI technologies currently, and what should we expect in the years ahead? How can we ensure that Germany is at the forefront of this ‘brave new world’?
  • What opportunities does AI present to modern businesses ready to exploit them? What are the challenges, and how can these be best overcome?
  • Getting beyond the buzzword – where should we be applying AI, and where shouldn’t we?

Keynote Presentation: Getting Smart about Artificial Intelligence in the Fourth Industrial Revolution

May 5 | 11:15 - 11:40

  • Defining the state of the possible – how mature are AI technologies currently, and what should we expect in the years ahead? How can we ensure that Germany is at the forefront of this ‘brave new world’?
  • What opportunities does AI present to modern businesses ready to exploit them? What are the challenges, and how can these be best overcome?
  • Getting beyond the buzzword – where should we be applying AI, and where shouldn’t we?

Speaking:

11:40

Keynote Presentation: Enabling Your Organisation’s Digital Transformation Journey

  • What opportunities does Digital Transformation offer to an Enterprise? What are the risks of getting left behind?
  • What should the duties of data leaders be in the company’s digital transformation journey – should we take the lead, or perform a supporting role?
  • Data Transformation as a foundation for Digital Transformation - becoming data-driven as a basis on which to transform your whole organisation

Keynote Presentation: Enabling Your Organisation’s Digital Transformation Journey

May 5 | 11:40 - 12:05

  • What opportunities does Digital Transformation offer to an Enterprise? What are the risks of getting left behind?
  • What should the duties of data leaders be in the company’s digital transformation journey – should we take the lead, or perform a supporting role?
  • Data Transformation as a foundation for Digital Transformation - becoming data-driven as a basis on which to transform your whole organisation

Speaking:

12:05

Panel Discussion: Garbage In, Garbage Out – Data Governance as the Key to Ensuring Accurate Insights

  • When is ‘good’ good enough? Delivering high quality data without aiming for perfection or stifling innovation
  • Data Lake or Data Swamp? How can we ensure strong Data Architecture?
  • The importance of a strong data culture – communicating the importance of data governance to the entire workforce
  • Do no harm - should security, privacy, and ethical considerations form part of your governance strategy?

Panel Discussion: Garbage In, Garbage Out – Data Governance as the Key to Ensuring Accurate Insights

May 5 | 12:05 - 12:45

  • When is ‘good’ good enough? Delivering high quality data without aiming for perfection or stifling innovation
  • Data Lake or Data Swamp? How can we ensure strong Data Architecture?
  • The importance of a strong data culture – communicating the importance of data governance to the entire workforce
  • Do no harm - should security, privacy, and ethical considerations form part of your governance strategy?

Speaking:

12:45

Lunch in the Networking Area

Lunch in the Networking Area

May 5 | 12:45 - 13:45

Speaking:

Discussion Group Session 1

1:45

Discussion Group 1A: Size Doesn’t Matter – What Can DAX Listed Enterprises, Mittelstand & Start Up Organisations Learn from Each Other?

Discussion Group 1A: Size Doesn’t Matter – What Can DAX Listed Enterprises, Mittelstand & Start Up Organisations Learn from Each Other?

May 5 | 13:45 - 14:30

Speaking:

Discussion Group Session 1

1:45

Discussion Group 1B: Exploring the Impact of AI, ML, and Related Emerging Technology

Discussion Group 1B: Exploring the Impact of AI, ML, and Related Emerging Technology

May 5 | 13:45 - 14:30

Speaking:

Discussion Group Session 2

2:30

Discussion Group 2A: How to Operationalise Analytics in Analogue Environments and Traditional Industries

Discussion Group 2A: How to Operationalise Analytics in Analogue Environments and Traditional Industries

May 5 | 14:30 - 15:15

Speaking:

Discussion Group Session 2

2:30

Discussion Group 2B: Extracting Value from Structured and Unstructured Data Through Machine Learning

Discussion Group 2B: Extracting Value from Structured and Unstructured Data Through Machine Learning

May 5 | 14:30 - 15:15

Speaking:

3:15

Afternoon Tea in the Networking Area

Afternoon Tea in the Networking Area

May 5 | 15:15 - 15:45

Speaking:

3:45

Keynote Presentation: Trust The Data, Not Your Gut - Instilling a Data Driven Culture

  • According to Gartner (2019), culture and data literacy are the top two roadblocks for data and analytics leaders – how can these roadblocks be overcome?
  • Approaches to enshrine Data & Analytics as a prime driver of your organisation’s business strategy so that it is part of everything the organisation does
  • Expanding the role of the CDAO from a service centre to a problem-solving collaborator that provides an enterprise perspective about data and analytics, builds communities of practice, and develops organisation-wide competencies

Keynote Presentation: Trust The Data, Not Your Gut - Instilling a Data Driven Culture

May 5 | 15:45 - 16:10

  • According to Gartner (2019), culture and data literacy are the top two roadblocks for data and analytics leaders – how can these roadblocks be overcome?
  • Approaches to enshrine Data & Analytics as a prime driver of your organisation’s business strategy so that it is part of everything the organisation does
  • Expanding the role of the CDAO from a service centre to a problem-solving collaborator that provides an enterprise perspective about data and analytics, builds communities of practice, and develops organisation-wide competencies

Speaking:

4:10

Keynote Presentation: The Chief Data & Analytics Officer as an Enabler – Empowering Stakeholders in Business Units

  • What steps can a CDAO take to empower all areas of an organisation to exploit the power of Data & Analytics?
  • How can we best combine data expertise, with specialized domain knowledge? Should we lead from a centralized team, embed data resource in the business units, adopt a Centre of Excellence model, or something else?
  • Educating & training non data colleagues to allow them to self-service their reporting, analytics & insights needs

Keynote Presentation: The Chief Data & Analytics Officer as an Enabler – Empowering Stakeholders in Business Units

May 5 | 16:10 - 16:35

  • What steps can a CDAO take to empower all areas of an organisation to exploit the power of Data & Analytics?
  • How can we best combine data expertise, with specialized domain knowledge? Should we lead from a centralized team, embed data resource in the business units, adopt a Centre of Excellence model, or something else?
  • Educating & training non data colleagues to allow them to self-service their reporting, analytics & insights needs

Speaking:

4:35

Panel Discussion: Investing in People – Sourcing Talent & Balancing Skills to Ensure your Team Impacts the Whole Organisation

  • Overcoming Germany’s skills shortage – Exploring short-term mitigation strategies, and asking what is needed in the long term? How can we transform today’s apprentices into tomorrow’s data scientists?
  • Which skills are essential to a strong performing data team? What approaches can be used to ensure that these are present across the team?
  • What key roles and responsibilities should be adopted, and how should you balance your function between them?
  • How far is it possible to upskill current team members in order to offset the need to ‘hunt for unicorns’ who can do it all?

Panel Discussion: Investing in People – Sourcing Talent & Balancing Skills to Ensure your Team Impacts the Whole Organisation

May 5 | 16:35 - 17:15

  • Overcoming Germany’s skills shortage – Exploring short-term mitigation strategies, and asking what is needed in the long term? How can we transform today’s apprentices into tomorrow’s data scientists?
  • Which skills are essential to a strong performing data team? What approaches can be used to ensure that these are present across the team?
  • What key roles and responsibilities should be adopted, and how should you balance your function between them?
  • How far is it possible to upskill current team members in order to offset the need to ‘hunt for unicorns’ who can do it all?

Speaking:

5:15

Chair’s Closing Remarks

Chair’s Closing Remarks

May 5 | 17:15 - 17:30

Speaking:

5:30

Drinks Reception & Speaker Clinics in the Networking Area

Didn’t get a chance to ask your question to our Keynote Speakers? Not to worry! During the drinks reception, selected speakers from across day one will be available to further discuss their presentations, and conduct an informal Q&A with all attendees. Look out for signage to identify where each speaker is, and approach them with your questions and comments.

Drinks Reception & Speaker Clinics in the Networking Area

May 5 | 17:30 - 18:30

Didn’t get a chance to ask your question to our Keynote Speakers? Not to worry! During the drinks reception, selected speakers from across day one will be available to further discuss their presentations, and conduct an informal Q&A with all attendees. Look out for signage to identify where each speaker is, and approach them with your questions and comments.

Speaking:

6:30

End of Day One

End of Day One

May 5 | 18:30

Speaking:

Main Conference Day 2 - 6th May
08:00

Registration & Coffee in the Networking Area

Registration & Coffee in the Networking Area

May 6 | 08:00 - 09:00

Speaking:

09:00

Chair’s Opening Remarks

Chair’s Opening Remarks

May 6 | 09:00 - 09:15

Speaking:

09:15

Keynote Presentation: Customers are King – Delivering ‘WOW!’ Customer Experiences through Data & Analytics

  • What does the German customer expect, and how does this differ from European and Global customers? How can Chief Data Officers best partner with other departments to turbo-charge the delivery of outstanding service for all customers?
  • Bringing together disparate, siloed data to gain a holistic, 360-degree view of your customers
  • Using data & analytics to improve retention and reduce churn to increase customer lifetime value

Keynote Presentation: Customers are King – Delivering ‘WOW!’ Customer Experiences through Data & Analytics

May 6 | 09:15 - 09:40

  • What does the German customer expect, and how does this differ from European and Global customers? How can Chief Data Officers best partner with other departments to turbo-charge the delivery of outstanding service for all customers?
  • Bringing together disparate, siloed data to gain a holistic, 360-degree view of your customers
  • Using data & analytics to improve retention and reduce churn to increase customer lifetime value

Speaking:

09:40

Keynote Presentation: Thriving in the Era of Hyper-Personalisation

  • Give them what they want - In what ways do customers want their service to be tailored to their needs, and how can we best deliver that?
  • Using advanced analytics techniques for segmentation & personalization to maximize impact
  • Avoid the ‘creepy factor’ – when does personalisation become unsettling to customers?

Keynote Presentation: Thriving in the Era of Hyper-Personalisation

May 6 | 09:40 - 10:05

  • Give them what they want - In what ways do customers want their service to be tailored to their needs, and how can we best deliver that?
  • Using advanced analytics techniques for segmentation & personalization to maximize impact
  • Avoid the ‘creepy factor’ – when does personalisation become unsettling to customers?

Speaking:

10:05

Panel Discussion: Big Data, not Big Brother - Respecting Privacy and Securing Trust

  • As the German public become increasingly knowledgeable about data, how can companies maintain public trust in their use of personal data and avoid the risk of reputational damage?
  • What steps should we take to ensure that our data collection and usage is transparent, easy to understand, and acceptable to our customers?
  • Regulation beyond BDSG & GDPR - Exploring the future regulatory landscape
  • How can we reduce potential biases not only to ensure accuracy, but also ethical use of data?

Panel Discussion: Big Data, not Big Brother - Respecting Privacy and Securing Trust

May 6 | 10:05 - 10:45

  • As the German public become increasingly knowledgeable about data, how can companies maintain public trust in their use of personal data and avoid the risk of reputational damage?
  • What steps should we take to ensure that our data collection and usage is transparent, easy to understand, and acceptable to our customers?
  • Regulation beyond BDSG & GDPR - Exploring the future regulatory landscape
  • How can we reduce potential biases not only to ensure accuracy, but also ethical use of data?

Speaking:

10:45

Morning Coffee in the Networking Area

Morning Coffee in the Networking Area

May 6 | 10:45 - 11:15

Speaking:

11:15

Keynote Presentation: Intelligent Process Automation in Practice

  • How does IPA differ from RPA – Simply add AI for a smarter, data-driven process
  • Practical insights from intelligently automating processes end-to-end – what benefits can be realised, and what are the common pitfalls?
  • Using IPA to achieve straight through processing with minimal human intervention

Keynote Presentation: Intelligent Process Automation in Practice

May 6 | 11:15 - 11:40

  • How does IPA differ from RPA – Simply add AI for a smarter, data-driven process
  • Practical insights from intelligently automating processes end-to-end – what benefits can be realised, and what are the common pitfalls?
  • Using IPA to achieve straight through processing with minimal human intervention

Speaking:

11:40

Keynote Presentation: Think Fast! Getting Agile to Improve Operational Efficiency

  • Applying agile principles, lean thinking, and DevOps practises to data analytics and data-intensive applications
  • Using DataOps to align data analytics people, process, and technology with the rest of the organisation and its goals
  • What is ‘DataOps’ and how can it increase the speed at which raw data is turning into useful data products?

Keynote Presentation: Think Fast! Getting Agile to Improve Operational Efficiency

May 6 | 11:40 - 12:05

  • Applying agile principles, lean thinking, and DevOps practises to data analytics and data-intensive applications
  • Using DataOps to align data analytics people, process, and technology with the rest of the organisation and its goals
  • What is ‘DataOps’ and how can it increase the speed at which raw data is turning into useful data products?

Speaking:

12:05

Panel Discussion: Making Data Pay – Cutting Costs, Eliminating Inefficiencies, and Maximising Revenues Through the Power of Data & Analytics

  • How can we use data to cut costs in finance, operations, sales, and other business functions?
  • Working with operations to improve processes, cut waste, and drive efficiencies
  • Discover trends and patterns that uncover opportunities for growth using predictive analytics
  • Data as a profit-centre, not cost-centre - demonstrating ROI.

Panel Discussion: Making Data Pay – Cutting Costs, Eliminating Inefficiencies, and Maximising Revenues Through the Power of Data & Analytics

May 6 | 12:05 - 12:45

  • How can we use data to cut costs in finance, operations, sales, and other business functions?
  • Working with operations to improve processes, cut waste, and drive efficiencies
  • Discover trends and patterns that uncover opportunities for growth using predictive analytics
  • Data as a profit-centre, not cost-centre - demonstrating ROI.

Speaking:

12:45

Lunch in the Networking Area

Lunch in the Networking Area

May 6 | 12:45 - 13:45

Speaking:

Discussion Group Session 3

1:45

Discussion Group 3A: Show Me The Money! Building Capabilities to Monetise Data as an Asset

Discussion Group 3A: Show Me The Money! Building Capabilities to Monetise Data as an Asset

May 6 | 13:45 - 14:30

Speaking:

Discussion Group Session 3

1:45

Discussion Group 3B: Can the Cloud Deliver a Bright Future?

Discussion Group 3B: Can the Cloud Deliver a Bright Future?

May 6 | 13:45 - 14:30

Speaking:

Discussion Group Session 4

2:30

Discussion Group 4A: The Price is Right - Using Data, Analytics, and AI to Optimise Pricing Strategies

Discussion Group 4A: The Price is Right - Using Data, Analytics, and AI to Optimise Pricing Strategies

May 6 | 14:30 - 15:15

Speaking:

Discussion Group Session 4

2:30

Discussion Group 4B: Making Data Talk – Telling Stories Through Visualization

Discussion Group 4B: Making Data Talk – Telling Stories Through Visualization

May 6 | 14:30 - 15:15

Speaking:

3:15

Afternoon Tea in the Networking Area

Afternoon Tea in the Networking Area

May 6 | 15:15 - 15:45

Speaking:

3:45

Keynote Presentation: Something from Nothing – Establishing a Global Digital Analytics Service That Delivers Value

  • Establishing global centers of digital analytics services in a multinational organization and unlocking the value of data through proactive engagement
  • Providing services at scale to all regions, countries, divisions and brands by leveraging strategic partners
  • Building common identity in an international virtual team of 22 employees, 8 sites, 5 time zones and 9 languages

Keynote Presentation: Something from Nothing – Establishing a Global Digital Analytics Service That Delivers Value

May 6 | 15:45 - 16:10

  • Establishing global centers of digital analytics services in a multinational organization and unlocking the value of data through proactive engagement
  • Providing services at scale to all regions, countries, divisions and brands by leveraging strategic partners
  • Building common identity in an international virtual team of 22 employees, 8 sites, 5 time zones and 9 languages

Speaking:

4:10

Summary with the 2020 Advisory Board and Open Q&A

A selection of the 2020 Advisory Board who supported development of the agenda will summarise the learnings over the past two days.

Grab a drink, kick back and celebrate the end of this years’ event by asking our esteemed panel any questions you wish. Want to dive deeper into what we’ve discussed over the last couple days? Is there anything that hasn’t come up that you want to explore? What would you like to see on the agenda for next year? We’ll close out this year’s show by discussing all of this and more.

Summary with the 2020 Advisory Board and Open Q&A

May 6 | 16:10 - 16:50

A selection of the 2020 Advisory Board who supported development of the agenda will summarise the learnings over the past two days.

Grab a drink, kick back and celebrate the end of this years’ event by asking our esteemed panel any questions you wish. Want to dive deeper into what we’ve discussed over the last couple days? Is there anything that hasn’t come up that you want to explore? What would you like to see on the agenda for next year? We’ll close out this year’s show by discussing all of this and more.

Speaking:

4:50

Chair’s Closing Remarks

Chair’s Closing Remarks

May 6 | 16:50 - 17:00

Speaking:

5:00

End of Conference

End of Conference

May 6 | 17:00

Speaking: